Do Mobile Website Vistors Love Your Web Design?

Mobile internet use is growing rapidly, with about 205 million mobile data users in the United States1. In recent years mobile devices have become much more sophisticated, and frankly, much more useful. The mobile web is no longer a novelty.

Three years ago we took our first steps in making our own site “iPhone friendly” by adding an alternative to the Flash-based navigation, to be used when a browser doesn’t support Adobe Flash. This simple change made our site usable, but zooming and scrolling in two directions isn’t an ideal experience.

We’re usually so busy working on clients’ sites that our own site gets neglected, but recently we took the next step and created a simplified version of our site that’s optimized for mobile devices. If you go to www.consensus-technology.com on any of the popular smartphones you’ll be automatically redirected to this optimized site. It has the information we think mobile users are most likely to want, presented in a very straightforward way.

The footer of each page contains a large “View Full Site” link so users can easily get to everything, but the things they’re most likely to want are now much easier to find. For instance, the mobile contact page lets them ‘tap’ to call us, and includes a link that opens the Map application to find our location and get directions. (If a particular phone doesn’t have this feature then it will open Google Maps instead.) As we gather statistics on how the site is being used we may make adjustments to its content and design.

What Are People Saying About Your Mobile Website?

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